Patricia vs Lindy
Lindy assists one person. Patricia works for the whole agency.
Lindy relaunched in 2026 as a good per-user personal executive assistant, but a small agency does not have a per-person problem: the client reporting queues behind whoever has time. Patricia is one coworker in your client channels, every seat included, with no draft reaching a client without your yes.
At a glance
Patricia vs Lindy, side by side.
An assistant per person, or one coworker the agency shares? Every Lindy row comes from Lindy's own site and pricing page.
Checked against both products in , and reviewed every month
Lindy is a polished personal assistant with genuinely fast setup. The rest of this page is what changes when the work belongs to a client, not to one inbox.
New to Patricia?
One AI coworker, inside your Slack.
Patricia does the marketing, sales, ops, and finance work your team never gets to, in the tools you already use. She remembers your company. Every email, post or message she drafts waits for your yes, and by default so does every change and every spend.
An assistant per person, or a coworker per agency
One assistant per user, or one coworker for every client channel.
Lindy is built around
One person's inbox, calendar, and meetings, priced per user.
Patricia runs
The recurring client work, for every account, at one price.
One coworker anyone can mention in a client channel: hard spend cap on by default, your yes before any draft reaches a client, every seat included.
The detail
The differences that decide it.
Scope
A personal assistant, or a coworker on the client book.
Patricia is one coworker for the whole agency. Anyone mentions her in a client channel and she gets on with it: the weekly report from that account's own analytics and ad platforms, the recap minutes after a client call, the follow-up, the brief, the month-end invoice. Nothing to provision per person and nothing to assemble first. Every post or email she drafts waits for a yes, and by default so does every spend.
Lindy relaunched February 10, 2026 as a personal executive assistant, and a genuinely good one: Gmail or Outlook connects in under a minute, the meeting recorder covers Meet, Zoom, and Teams, and the daily brief is well made. Team workflows live in the agent builder; you build them yourself.
Pricing
One price for the agency, or per-user bills that compound.
Patricia is $45 a month for the whole agency: 20,000 credits included each month, every seat free. Five people or fifteen, the price does not move, and the freelancer you add for one client costs nothing. Credits meter the work, not the headcount, and the 50,000 free credits come with your onboarding call.
Lindy bills per user, sized by inboxes: Plus $49.99 a month, Pro $99.99, Max $199.99, month to month only. The 2026 repricing, its second in about twelve months, removed the free plan; a 7-day trial remains. Its pricing page anchors against an $8,000 a month human assistant, fair framing for a personal EA. For an agency it compounds: five people on Pro is $500 a month before overages.
Cost predictability
What happens when the credits run out.
A hard spend cap is on by default: you set the ceiling and Patricia never spends past it. Credits roll over. On a retainer you priced months ago, the bill is a setting rather than a mid-month discovery.
Lindy meters everything in credits: one to three per basic task, around ten on advanced models; allowances no longer published, only 3x and 7x multipliers. At quota agents pause mid-cycle, or overages bill at 2x; unused credits do not roll over. Reviewers describe the credit system as a black box. Cost tops Lindy's G2 complaint list: 42 mentions of expensive, 35 of subscription cost. Its Trustpilot sits at 1.7 on billing and cancellation complaints, most answered by the company.
Ready, or build it yourself
A ready coworker, or agents you assemble.
Patricia arrives ready: we connect Slack and your clients' tools on a 20-minute call, then you describe the job in plain Slack messages and approve each draft before it goes out. No triggers to wire, no loops to debug. The account manager who is not a tinkerer gets the same coworker as the one who is, and adding a client is a channel, not a project.
Lindy's builder is genuinely flexible: triggers, conditions, loops, knowledge bases, human-in-the-loop, computer use on Pro and up. Flexibility is work: the learning curve draws 21 G2 mentions, and one paying customer documented a 14-item bug list including failed triggers and loops that burned credits while broken. A toolkit for tinkerers; a project if you wanted a coworker.
Depth where you bill
A catalog entry is not a connector.
Google Ads, Meta Ads, LinkedIn Ads and Canva are not brokered through a middleman: Patricia holds her own app and her own connector for each. On the ad platforms, that is why she can pull a real report instead of a thin list of fields; she reads, flags and proposes, and by default she makes a change only after a person approves it. Those reports are why the weekly client report comes out finished rather than as a pile of fields you still have to assemble.
Lindy's catalog is large and the ad platforms are in it, reached the way every other app is. That breadth is real. The trade is that the report on top of it is a workflow you assemble and own, rather than a deliverable that arrives finished.
When Lindy wins
Where Lindy is the better pick.
Patricia is the better fit when the job is one shared coworker on a client book: the recurring work done in the accounts you manage, a yes before any draft reaches a client, one price that ignores headcount. If that is your problem's shape, this is why agencies pick her.
Lindy is the stronger choice for a founder or exec wanting a personal EA on their own inbox and calendar, and it lives in iMessage and SMS. Strong meeting stack, fast onboarding, a flexible builder for tinkerers, HIPAA with a BAA on Enterprise, 4.9 on G2 across roughly 171 reviews.
Which one is yours
Different jobs. Pick the one that fits your team.
Choose Patricia if
- You run a small marketing agency with several clients on one stack
- You want one coworker the whole agency shares, not a subscription each
- You want it ready day one, nothing to build per client
- You want a yes before any draft reaches a client
- You want a hard spend cap and credits that roll over
Choose Lindy if
- You want a personal EA on your inbox and calendar
- iMessage or SMS is your assistant's home
- You enjoy building and tuning agents yourself
- A meeting recorder with prep and follow-ups is the job
- You need HIPAA with a BAA on an enterprise plan
Switching is three steps
Nothing to migrate. Just start.
Book a 20-minute demo
Bring one client. See Patricia pull their report, draft the update, and flag what slipped, with the approval gate and the spend cap live.
Connect Slack and your tools
A channel and a set of connections per client from 1,000+ tools, access scoped per person. Everyone in the agency can mention her from day one, with no per-user subscriptions to provision.
Get 50,000 free credits with your onboarding call
No 7-day clock. Put her on a live account, watch the cap hold, and judge the output before you pay a cent.
Common questions
Patricia vs Lindy, answered.
How deep do the ad platform integrations actually go?
Google Ads, Meta Ads, LinkedIn Ads and Canva are reached through Patricia's own connector and her own app rather than a broker, so on the ad platforms she pulls a real report instead of a thin list of fields. There she reads, flags and proposes, and by default she makes a change only after a person approves it. Everything else in the catalog is connected the ordinary way, which is honest and still useful.
Is Patricia a Lindy alternative?
Yes, for agencies. Lindy relaunched in 2026 as a personal AI executive assistant for one person's email, calendar, and meetings, priced per user. Patricia is the Lindy alternative a whole agency shares: one coworker in your client channels running the weekly reports, the recaps, the follow-ups and the month-end chores, every seat included at one price. The 50,000 free credits come with your onboarding call.
Is Patricia cheaper than Lindy for an agency?
Usually, and the gap grows with headcount. Lindy starts at $49.99 per user per month, Pro is $99.99 and Max $199.99, so five people on Pro is $500 a month before overages. Patricia is $45 a month for the whole agency, 20,000 credits included, every seat free. Credits roll over instead of expiring.
What happens when the credits run out?
On Lindy, agents pause at quota mid-cycle unless you enable overages, which bill at twice the rate, and unused credits do not roll over. On Patricia, a hard spend cap is on by default: you set the ceiling, and credits roll over. One bill is a discovery; the other is a setting.
Can Patricia replace Lindy as a personal assistant?
Partly. Patricia joins client calls, posts the recap and runs the follow-up in Slack, but she is a shared coworker for an agency, not a personal assistant on one person's inbox. If the job is triaging your own email and calendar over iMessage, Lindy is built for exactly that and does it well. If the job is the client work, that is Patricia.
Does Patricia keep my clients apart?
Partly, and we are precise about it. Each client gets its own channel, each connection is either kept personal to the person who made it or shared with the team, and every action is logged. There is no wall between clients: her memory is one brain for the agency, and a connection shared with the team is open to the team. We would rather say that plainly than promise an isolation we have not built.
Are Patricia and Lindy both SOC 2 compliant?
Yes. Both hold SOC 2 Type II, so treat security certification as parity, not an edge either way. Lindy additionally offers HIPAA with a BAA on Enterprise and states it does not train on customer data, which matters in healthcare. Patricia's customer data is hosted in the United States and is never used to train anyone else's model. The real differences are scope and pricing, not certificates.
When should I still choose Lindy?
When you want a personal executive assistant rather than a coworker for the agency, when iMessage or SMS is your home channel, when you enjoy building agents, or when you need HIPAA with a BAA. For the personal job Lindy was rebuilt around, it is genuinely good. Patricia is the better fit when a whole agency wants one ready coworker at one predictable price.
Everybody deserves a Patricia.
Lindy: an assistant per person, billed per user. Patricia: one coworker for the whole agency, one price, your yes on every draft. Book a demo on one of your clients.