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Patricia drafts your Instagram.

Captions, carousels and Reel scripts in your client's voice, with images made to size, handed over for your team to publish. Instagram ads run through her Meta Ads connector.

What a carousel hand-off looks like:

#internalThreadProduct preview
Ricardo GhekiereJust now

@Pati draft Orbit's carousel on the new report, and can slide two run as a Story ad?

PatriciaAppJust now

Five slides at 4:5 and the caption, written to Orbit's voice rules. It is ready for your team to publish.

For the ad, I can remake slide two at 9:16 and build it as a Story ad in Orbit's Meta account, paused. Want me to?

ZIPOrbit-carousel.zip5 slides at 4:5 + caption
Ricardo GhekiereJust now

Yes, build it.

PatriciaAppJust now

Approved and built, with previews in the Stories and Reels placements. It stays paused until you approve the launch.

Pulled fromMeta Ads

What she does in Instagram.

Real actions she takes on your say-so, not a list of API endpoints.

Captions in your client's voice

Captions, hooks and hashtags written from the brief, following the voice rules your team set, so the post sounds like the brand.

Carousels, slide by slide

The copy for every slide and the images made at the 4:5 feed size, handed over together so the carousel is ready to publish.

Reel and Story scripts

Hooks, scripts and on-screen text for Reels and Stories, with covers and stills made in the tall 9:16 format.

Your team publishes

The finished post lands in Slack as images plus caption, and a person on your team posts it. She does not publish to Instagram.

Instagram ads, built paused

Through her own Meta Ads connector she builds campaigns, ad sets, ads and creatives from the client's Facebook Page and its linked Instagram account. Everything starts paused, and by default each change waits for your yes.

See the ad in every placement

Previews in the Instagram feed, Stories and Reels before an ad runs, so the crop and the copy are checked before any spend.

Ad results by placement

Results split Instagram against Facebook, and feed against Stories against Reels, answered in Slack the moment you ask.

Things to ask her on day one.

@Pati

Draft Orbit's carousel on the new report, five slides at 4:5, in their voice

@Pati

Write three Reel hooks for Vela's spring launch

@Pati

Make a 9:16 Story image for the Nyx webinar

@Pati

Turn yesterday's client win into a caption our team can post

@Pati

Build slide two as a paused Instagram Story ad for Orbit

@Pati

How did Vela's Instagram ads do last week, Stories against Reels?

Setup

Instagram, set up in minutes.

1

Add Patricia to Slack

She joins your workspace like any teammate. Two minutes, no engineering.

Patricia joined #internal

Today at 9:00 AM

2

Connect Meta Ads

For the ads, an admin connects through Meta's own business login and picks the ad accounts she may use. Drafting posts needs no connection.

Meta Ads connected

3

Ask

Mention @Pati with the brief. Your team publishes the posts; ad reads run at once, and by default every ad change waits for your yes.

@Pati Draft Orbit's carousel on the new report, five slides at 4:5, in their voice

On it.

FAQ

Instagram questions, answered.

Does Patricia post to Instagram?

No. She drafts the caption, the carousel copy and the images, and hands the finished post over in Slack. A person on your team publishes it.

What can she do with Instagram ads?

Through her own Meta Ads connector she builds campaigns, ad sets, ads and creatives from your Facebook Page and its linked Instagram account, always paused. She previews each ad in the feed, Stories and Reels, and reads results by placement. By default every change waits for your yes.

Does she schedule posts or answer comments and DMs?

No. She does not schedule or publish posts, and she does not read comments, DMs, mentions or organic insights. Paste a comment into Slack and she drafts the reply for your team to send.

What sizes does she make images in?

Square and 4:5 for the feed, and 9:16 for Stories and Reel covers, made with her own image generation. If you connect Canva, any of them opens there from her file library for a last touch.

What do we need for Instagram ads?

A Meta ad account and a Facebook Page with the client's Instagram account linked to it. An admin connects through Meta's own business login and picks the ad accounts she may use.

What does the Instagram integration cost?

Nothing extra. Drafting is part of every plan, connecting Meta Ads is included too, and the ad spend stays in your own Meta account.

One of 1,000+ integrations. Browse the full directory

Everybody deserves a Patricia.

She handles the work your team never gets to. You build the company. See what changes in your first week.

No credit card.